How to Use Expired Domains: Tutorial & Guide

Last Updated: December 12, 2024

Looking for an expired domain tutorial to learn how to make the most of a recent domain purchase? This guide is a great starting point. From finding high-quality expired domains to using them to create successful blogs, it’s all covered here.

Get ready to know more about:

  • The benefits of using expired domains 
  • The attention needed when considering buying an expired domain
  • Where to find valuable expired domains
  • The difference between an expired domain name and an aged domain.

Let’s get started. 

What Is an Expired Domain?

A person setting up redirects for an expired domain to boost website traffic.

A domain name expires when the registrant with the regiment's registration expires and does not renew it. A domain name can expire for the following reasons. 

  • The owner forgets to renew it.
  • They let it expire on purpose because they no longer need it.
  • They missed the expiry reminder emails.
  • The domain infringes on copyright. 

An aged domain is similar to an expired one in many ways. Also called old domains, these are websites that have been used for several years before expiring. Thus, they have accrued search engine optimization (SEO) authority, and buying one can make a site look like it has an organic backlink profile. 

Benefits of Buying an Expired Domain: Is It Worth It?

 You'll find expired domain's manage many desirable qualities from an SEO standpoint. Here are five benefits that might convince anyone to buy an expired domain as a way to boost their blog content. 

1. Expired domains have an existing audience. 

Internet users have already visited the expired domain during its active stage and will likely visit again when it’s up and running. 

2. They have extra quality of backlinks for the main website.

If the new owner of an expired domain name has a main website they want to grow, they can use every expired one in their portfolio as links pointing back to the site. This will work if the expired domain is used, like a blog where quality content is posted.

3. No need to build links from Existing websites link to expired domains.

Buying an expired domain may mean inheriting its link juice, which can help the website get better search rankings in the future. 

4. They have high domain authority. 

High authority domains tend to rank higher as they are deemed to be more trustworthy by search engines like Google. 

5. Older domains tend to rank higher on search engines. 

In a similar sense, aged or older domains that have been around for a long time before expiring will rank well, too. Older expired domains are golden tickets to watch out for. 

How to Find the Right Expired Domain

A step-by-step guide showing how to buy and use expired domains for SEO.

The search for expired domains is one that can be intimidating. There are many factors to keep in mind when picking one. It’s helpful to have streamlined criteria to use as a guide. Here are some important questions to ask when looking for good expired domains.

Is the domain act whether?

Check whether the domain name is currently being used or has been in the past. Ensure that the content is everything you need and doesn't infringe on copyright laws.

Is it valuable to the blog’s niche or industry that the content of

Consider if the domain’s content is in line with the main website’s niche or industry. Relevance might lead to more visitors. 

Does the previous owner have a good track record?

Search for the previous domain owner and see how they regard SEO and traffic. This will give you a glimpse into the domain's past success. 

Does it have old URLs?

Search engines may trust older URLs compared to newer ones. However, watch out for spammy links that can affect a site’s reputation. 

Pools like Filter Domains and Domain Huntertools  Gatherer to find domains based on metrics like Pagerank score, keyword relevance, and Alexa ranking. 

Best Marketplaces for Aged and Expired Domains

So, where can buyers find expired and aged domains for sale? Check out the following aged domain marketplaces to give you an idea and buy a domain name. 

Odys: BrandaOverns

Over 1,000 are available for grabs via Odys. Appealing to people with a wide budget, domains are sold there from as low as $750 to as much as $50,000. Another reason to buy an expired domain you want at Odys is that each purchase has a free logo design. It also keeps a live website version while listed so its pages remain on Google’s index.  

SerpDomains: Premium Domains

SerpDoma offers high-quality, premium domains at affordable prices. A team of seasoned industry professionals runs nationals, so good service is a guarantee for each purchase for the thousands of members who use SerpDomains.

SerpNames: For Bloggers and Marketers

SerpNames has an inventory of niche domains tailored for affiliate marketers and bloggers. Its selection of aged domains can help both existing and new websites climb the rankings faster. 

GoDaddy Auctions: Great Deals

As the name implies, GoDaddy Auctions is a platform where you can find expired domains that are put up for auction. Interested buyers can bid to buy expired domain names. Godaddy domain names can save the buyer money because they won’t have to pay reseller prices.

OnlyDomains: Your One-Stop Solution for Expired Domains

OnlyDomains is another excellent for buying a place to buy a dime. Offering affordable prices and over 900 domain extensions, buyers will have plenty of contenders to choose from. 

How to Secure Expired Domains You Have Found

Have you found a specific domain that is about to expire? One way to acquire it before anyone else is to place a backorder on it. This way, the buyer will know when a domain becomes available to register. Some services will even register it for the client right away. 

Here’s a short guide on how to place a backorder.

1. Pick a service and pay for it.

2. Search for the domain on the platform.

3. Choose the ‘backorder’ option and wait.  

How to Buy Expired Domains: A Step-by-Step Guide

To buy domains through domain marketplaces and auctions, follow these steps. 

1. Perform a WHOIS lookup to determine when a domain will expire and which registrar it is registered at.

2. Which auction site or market plan is the domain listed?

3. Place a bid or a backorder for the domain depending on where it is sold.

4. If the buyer wins the auction or gets the backorder, the final step is registering it with a registrar.  

Essential Tips for Buying Expired Domains Safely

A step-by-step guide showing how to buy and use expired domains for SEO.

Not all expired domains are good investments. Some may become liabilities in the long run because of their background. Buyers need to check these things before rushing a purchase. 

Checklist Before Acquiring Expired Domains

  • Backlink profile. Before bidding on or placing a backorder, check the quality of a domain's backlinks using a tool like Ahrefs or SemRush.
  • Domain authority. Use the Moz Domain Authority metric to see how well a domain might rank.
  • Domain history. Use a tool like the Wayback Machine to determine if an expired domain was used for spam and similar activities. 
  • Page speed. Make sure that a domain is responsive and loads quickly. 
  • Trademark infringement. Lastly, ensure that the domain didn’t expire because of trademark infringement. 

Ultimate Guide to Expired Domains for Blogging Success

To find the best-expired domains for blogging, buyers should consider factors like the domain’s authority, page, number of outbound links, reputation, anchor text diversity, and hosting company. 

Take the time to research and ensure that an expired domain doesn’t have baggage that can affect its future development.

Expired Domains for Blogging: Key Considerations

Keep these factors in mind before deciding on which domains to purchase. 

  • Domain Age: Old domains are more desirable for SEO purposes than new domains, as search engines trust them more for SEO purposes. They have to come with better link profiles.  
  • Dom (DA) measures how well a domain may feature on the search engine results pages (SERPs). A higher DA score means more traffic coming to a blog. 
  • Spam Score: Make sure an expired domain has never been used for spam or black hat SEO practices, which search engines can penalize. The lower the score, the better, which means the domain will not likely cause problems for the blog. 
  • Link Quality: Backlinks are both about the quantity and quality of links that point to a website. Too many low-quality links may be considered a red flag by a search engine, as they are deemed manipulative.

How to Use Expired Domains: Strategies 

The SEO benefits of expired domains can be used in other ways besides blogging. Here are some tips for using them well. 

  • Source relevant links from an old domain to a new website.
  • Build a private blog network (PBN), but note that this is a black hat practice with risks. 
  • Use the expired domain as a 301 redirect to a main website to pass link juice and authority.
  • Flip the domain to make a profit. Some changes may need to be made to the domain to justify a higher price.  
  • Build an authoritative site that’ll rank right away. 

How to Check When a Domain Expir,es

Sometimes, the best domain for a blogging project is unregistered because someone else is using it. In that case, the only thing a buyer can do is wait for the domain to expire. They could also find out its specific expiration date through a WHOIS lookup. 

Here’s how to do one using OnlyDomains’ WHOIS tool.

1. Go to the WHOIS domain lookup page.

2. Type the domain name into the search bar and hit ‘Search.’

3. The date is next to ‘Registrar Registration Expiration Date’. 

How to Get Your Expired Domain Back

Those who accidentally let their domain expire need not worry. They can still get back an expired domain if they renew its registrar's allotted grace period registrar. If they fail to renew it, the expired bend up being deleted.  

Help and Explanations for Expired Domain Purchases

For more information about expired domains and the process of purchasing them, check out ExpiredDomains.net’s ‘Help and Explanations’ article compilation. Some helpful guides include the following.

  • How to Backorder Expired Domains
  • Pending Delete Domain Status
  • How the Domain Availability Check Works

ExpiredDomains.net is a website that hosts lists of available domains that have expired across several registrants, like GoDaddy, Sedo, Namecheap, and more.

In Conclusion…

Hopefully, the domain red domains tutoriaanswerede cleared up the most pressing questions domain buyers have about the benefits and limits of expired domain spired, be it for blogging or other SEO projects. 

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